Nov
18
Internal Memo Confirms Rosetta Layoffs, Promotions
Posted in: Uncategorized
Following up on yesterday’s rumors of big staffing changes at Rosetta, we’ve acquired an internal email from Eric Healy, the former SapientNitro executive who joined the agency in February and replaced Tom Adamski (now with Razorfish) as its CEO earlier this month.
In short, a large-scale executive-level shakeup did indeed occur this week, and the agency’s creative lead was not the only party who has, in the memo’s words, “decided to leave.” Departing executives include:
- CCO Lars Bastholm
- Head of consulting Jay Lichtenstein
- Tech lead Grant McDougall
- VP of UX Jason Zimmer
- Managing Partner/PMO Jeff Thaler
The note also includes news of multiple promotions. Most prominently, North American CCO Alex Mahernia will become Rosetta’s new Global CCO.
We’ve included the full email after the jump.
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