Draw me a copycat / La même idée, trait pour trait?

homeOriginal home2012 home2013
THE ORIGINAL?
Red Cross – 2009
Agency : Disturb (Belgium)
LESS ORIGINAL
Weingart Homeless Shelter – 2012
Agency : David & Goliath (USA)
LESS ORIGINAL
French Salvation Army – 2013
Agency : Optimus

Zero evolution / Une idée qui n’a pas trop évoluée

homeless1 homeless2

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Click here to view the embedded video.

THE ORIGINAL?
“Help me to evolve” – 2009
“Good ideas bring good results”
Source : Young Lions Competition SILVER
Creatives : Bob Ferraz and Marcelo Melo (Portugal)
LESS ORIGINAL
Experimente Self-Promo “Help me to evolve” – 2012
“Good ideas bring good results”
Source : Vimeo
Agency : Experimente, Belo Horizonte (Brazil)