Danny McBride and Walton Goggins Dress Up as Brand Mascots Gone Bad for GQ

What if brand mascots weren’t chipper or cheerful? What if, instead of smiling ear to ear while trying to hock Energizer or McDonald’s, they were jaded, even sadistic?

That’s the world GQ has imagined in a new digital short featuring Danny McBride and Walton Goggins—two actors so perfect for showcasing the dark underbelly of any world that it’s easy to imagine they aren’t even acting here. 

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GQ Model Passes Away

Jim HorneJim Horne may not be a familiar to most of us but he was a key figure if you have been constantly following the GQ brand. Jim Horne passed away December 29 after losing his battle with cancer and congestive heart failure. Horne was one of the widely-seen models of his time.

Horne became a familiar face in the 1940s, appearing in ads for MACy’s department store, Lucky Strike and Marlboro cigarettes, Burberry, Chrysler, Budweiser and Grand Marnier, among others throughout his modelling career.

In 1957, Horne made history with men’s magazine GQ – appearing on its debut issue, formerly called Apparel Arts magazine.

(Source) Contact Music.com