(TrendHunter.com) Working in advertising for some of the world’s big brands introduced me to the fantastic world of event organizing. Europe is the perfect place to find innovative ideas to promote brand launches and events. The Puffershere, for example, is a phenomenal way to display multimedia shows. So what is thi…
(TrendHunter.com) I do not get the new Marc Jacobs ad featuring Victoria Beckham. I know it’s supposed to be avant-garde and all, but it comes off as just plain weird. I much prefer her earlier goofy Marc Jacobs ads (see two images below). Maybe that’s what works best, sticking Victoria in a huge shopping bag!
Victo…
(TrendHunter.com) A new book on “remix culture” has just been released from Vice Magazine writer, Matt Mason.
The Pirate’s Dilemma, “How Youth Culture Is Reinventing Capitalism,” covers new media in 2009, but instead of examining the technology itself, like future music players and mobile devices, it looks at the be…
(TrendHunter.com) In what could be the holy grail of tablet computing, Apple’s latest applied patent (see image below, right) showcases using a transparent multi-touch display that can work as a control surface on two sides, both while the device is open and closed.
The patent avoids twisting the notebook/ tablet sc…
(TrendHunter.com) The brand name Visa probably isn’t one that evokes sexy imagery, but their latest TV spot could change all that.
The credit card company’s latest ad campaign features a naked man. No, it’s not because you’ll be left in your birthday suit after being forced to sell your clothes to a second hand sho…
(TrendHunter.com) Rolling Rock, the beer company famous for that mysterious number ’33’, is trying yet another oddball marketing approach – moonvertising. A clever gag or a scientific marvel? We’ll all find out on March 21, the next full moon, when the company attempts to project their logo on to the face of our favo…
(TrendHunter.com) Thornton’s have come up trumps again with egg-cellent Easter PR Story.
They have created five Easter eggs bearing the faces of Gordon Brown, Victoria Beckham, David Beckham, Lily Allen and Prince Harry. These people were chosen as they “represent a spectrum of British culture.” Yeah, yeah but we ar…
(TrendHunter.com) Nokia has launched a global advertising campaign called The Urbanista Diaries, a global relay race, to launch the Nokia N82 in hopes of showing the cell phone’s abilities as well as encouraging brand loyalty.
The campaign will deliver news in real time with help from partner sites, CNN, Lonely Pla…
(TrendHunter.com) Tired of swiping your sister’s clothes because she has more fashion sense or a more disposable income?
Try swapstyle.com and swap her clothes with some complete stranger’s, and you’ll never get busted. She’ll just think it disappeared.
SwapStyle is an enormous virtual closet that lets you swap f…
(TrendHunter.com) In a rising trend of cross-promoting products and music, Madonna, which has already appeared in the first Sunsilk “Life Can’t Wait†Campaign alongside Marilyn Monroe and Shakira, is now the focus of the brand’s new styling product spot.
The new spot follows Madonna’s ever-evolving looks …
(TrendHunter.com) David Beckham channels action hero Indiana Jones in the newest TV ad for Pepsi which promotes a new social networking website (pepsiyouniverse.com) created in conjunction with Youniverse, a software developer and social network. The social site will offer users exclusive footage and downloads and al…
(TrendHunter.com) Ashton Kutcher (aka Mr. Demi Moore) is featured in an artistic futuristic cover and spread in the new VMan (spring/summer 2008) where he plays a robot being repaired. The “I’M NOT REAL” photo shoot was done by famous photographer Mario Testino,
The concept of the shoot was Ashton’s, “I had a visio…
(TrendHunter.com) iPhone lovers may have a clam in their future. Patents have been filed for an iPhone design that opens like a clamshell to make a “dual sided trackpad.”
That means you can access the interface from both front and back of the phone, and, when you want to dial number, all you have to do is draw the…
(TrendHunter.com) This is a truly unique and creative campaign to raise awareness about breast check-ups. Taiba Hospital in Kuwait commissioned the JWT ad agency to come up with a strategy to increase awareness of self breast exams.
Since breast cancer is a sensitive topic in a conservative Muslim country like Kuwa…
(TrendHunter.com) When you buy fragrances, you get excited for that extra goody on the side, like a scented lotion to match, right? How about a matching cell phone?
Lolita Lempicka’s beautiful perfume bottles have become such an adored design, that the French designer has created the Samsung U600 in a design to mat…
(TrendHunter.com) Hey want to get geeky clean? Then try the new ICQ toothpaste and it’s minty freshness. How about some Russian made Gmail soap? I’m sure the trademarks have all been cleared by the Google boys. But that’s all geek to me. Use these products and the geek-god/goddess in you will be released.
(TrendHunter.com) Forget about heart disease and cholesterol, McDonald’s is adding to their Japanese mega series. Starting March 17th, 2008 the Mega Mac hamburger (which had a limited run with 23 million sold already!) will become a permanent part of the McDonald’s menu.
Also, two limited-run (April 4th through May…
(TrendHunter.com) This a cute bookmark. The Abracadabra has two sides to it and one of them comes inflated. When you place the inflated part in your book to mark your place, the weight of the book deflates it. When you go back to your reading, you need to squeeze the half that’s sticking out and this will re-inflate …
(TrendHunter.com) These Capital One Canada Rocket ads just hit the media last week. In short, the ads suggest that you can avoid skyrocketing interest rates by signing up for Capital One’s Prime+0.9 no fee card. Unlike the Canadian competitors, Capital One Canada’s rates don’t skyrocket after a few months, sending yo…
(TrendHunter.com) Garry Stretch is making the most of the fact he has no collagen in his skin. This video, for London’s Tower of Terror, shows just how far Garry can stretch his limits.
Also known as Gary Turner, a 36-year-old has a form of the incredibly rare Ehlers-Danlos syndrome. As a child he was prone to terr…
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