Laundry Machines Turned Into Stomachs – Guerilla Pepto-Bismol Campaign (GALLERY)

(TrendHunter.com) This creative guerrilla campaign promotes the heartburn medicine, Pepto-Bismol.

The campaign uses washing machines at laundromats to show the midsection of various people suffering from heartburn pain, with the washing machine window forming their tummy. The image is coupled with the slogan, “No m…

HUGO Create Challenge – Round 2, Urban Thrills: Music & Nightlife (GALLERY)

(TrendHunter.com) Following the great success of its HUGO Create challenge, HUGO has announced the second round of this artistic contest which allows creative people from all-over the world to submit their own ad designs for the iconic HUGO fragrance.

The theme of Round 2 is Urban Thrills: MUSIC & NIGHTLIFE. The de…

Stylish Fire Protection – FireInvent (GALLERY)

(TrendHunter.com) FireInvent is a company that combines fire safety products and home decor. Their fire safety boxes come in six different versions. Here is the Designer one. It features “unique colors and a design that makes them blend into the home.” Each kit includes a fire extinguisher, a fire blanket, a traditio…

Bloodless Vampiretising – Leave No Blood with Off Mosquito Repellent (GALLERY)

(TrendHunter.com) No, these are not albinos or vampires. This is actually a pretty creative ad campaign for Off, a mosquito repellent.

The “Leave no blood for mosquitoes” message is delivered through the images of a woman, man, and boy who appear to be drained from blood, leaving nothing to attract the mosquitoes.
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Easy Packaging for Pain Relief – Richard Fine’s Help Removes Bottle Opening Headaches (GALLERY)

(TrendHunter.com) “Help” is the name of a new branded product by Richard Fine. The products packaging which is made from a soft molded paper pulp and 100% recycled materials. Mocoloco says of the designer’s creative process that, “Fine’s response(to the confusion created by the plethora of pharmacy pain relief prod…

Prescription Video Games – Sony PSP Ad Portrays Games as a Dose of Fun (GALLERY)

(TrendHunter.com) This is a new ad campaign from advertising agency Euro RSCG, Buenos Aires, Argentina for Sony PSP portable. I don’t quite understand the concept behind the pills. Are they supposed to help us visualize how small and “portable” the product is? In any event, each poster comes with its own slogan: “Adr…

Hygienic Shockvertizing II – Wash your Hands (GALLERY)

(TrendHunter.com) This is an ad for an instant hand sanitizer from advertising agency EURO RSCG in Kuala Lumpur, Malaysia. It is not as nastily graphic as the one TrendHunter published a few days ago but it drives the message home.

I like the way this ad cleverly shows some of the junk our hands come in contact wit…

Award-Winning PSAs – Animated Amnesty International “Signatures” (VIDEO)

(TrendHunter.com) The “Signatures” animated PSA for Amnesty International has just won the Grand Prix at the International Advertising Association (IAA)’s first Socially Responsible Communications Awards 2008.

The 140 seconds ad which was created by TBWA ad agency, Paris with the message, “Your signature is more pow…

Freeconomics & Food 2 – Ben & Jerry Give Out Free Ice Cream

(TrendHunter.com) Ice cream company Ben and Jerry is turning 30 on April 29th and to celebrate, they are giving away free ice cream.

Simple, but nice. And it is good to know that big companies so somethings give you something for nothing just because its their birthday and they can.

They are even being extra nice …

Optical Illusion Ads – Touch Someone with a Letter

(TrendHunter.com) This amazing image comes from The Australian Postal Service.

The text in the background of the image appears to be wrapping around the hugging couple. It says, “If you really want to touch someone, send them a letter”.

Amazing optical illusion. Great ad.

Cross Marketing – Converse Pepsi Cellphone Charms (GALLERY)

(TrendHunter.com) As part of their yearlong 100th anniversary celebration, Converse are launching a promotion with Pepsi in May where you can find special Converse sneaker cellphone charms with your Pepsi can.

The collection consists of 12 different popular converse models, including the Jack Purcell, Chuck All Star…

Marketing 100 Calories – Cadbury Thins: Stapler, Panties, Blemish (VIDEO)

(TrendHunter.com) The “100 Calorie” obsession continues with products like the Cadbury Thin bars not only lining store checkouts, but also invading us through print campaigns, and even video ads like the three featured here.

Clearly, Cadbury is targeting image-conscious women with the commercials. The campaign is a…

Dramatic Fashion Campaigns – Rag & Bone: A Saga of Hope, Drama, and Miniskirts (GALLERY)

(TrendHunter.com) For Rag & Bone’s spring collection, the fashion house created a campaign featuring Abby Lee as a young model who looks distraught and on the verge of tears.

The aptly titled “A Saga of Hope, Drama, and Miniskirts” appears on the Barney’s website and features the short story of a beautiful young mo…

Contrommercials – Hanes: Nigg*r, Fagg*t, Pak! (GALLERY)

(TrendHunter.com) Wow, what a stupid stupid stupid campaign! Hanes thinks you should buy their Original Tagless Comfort underwear “Because the world gives you enough tags.”

A smart idea I must admit, playing on the social tags to promote tagless undies is very creative. But what a stupid delivery! I believe the me…

Naughty Billboards – Miss Universe Wants a Cockatoo (GALLERY)

(TrendHunter.com) Former Miss Universe Australia, Erin McNaught, has been featured in a series of billboard ads that promote a pretty naughty message.

The advertising campaign, which is also running in print media and on liquor store posters, features captions like, “She loves a cockatoo,” “Who’s a cheeky girl then…

DIY Music Videos – Animoto Slide Shows (VIDEO)

(TrendHunter.com) Animoto is an easy-to-use website that allows you to create completely customized music videos using your own photographs. This is the future of animated slide shows; you’ll never go back to PowerPoint presentations again!

After selecting a song of your choice and the images you want integrated in …

Street Lingerie Models – Marks & Spencer Urban Underwear Campaign (GALLERY)

(TrendHunter.com) Thank God it was a sunny day, or the poor model would freeze!

As a creative way to promote the launch of their latest Ceriso lingerie collection, Marks & Spencer took their line to the streets of London.

Kristina modeled the lingerie pieces on the street for everyone to see with a big smile on h…

Branded Sunscreen Tattoos – Adi-Block Sprays Adidas Logo (GALLERY)

(TrendHunter.com) The designers for Adi-block sunblock by Adidas have creatively extended the traditional branding process from packaging and advertising into the delivery mechanism itself.

Utilizing the infamous three stripes trademark symbol of Adidas, designers Jack Godfrey Wood, Tom Ballhatchet and Rui Lui have …

Bearded Children – Ice Station Antarctica Ads

(TrendHunter.com) This ad is clever, in a creepy sort of way. Seeing kids sporting full-blown beards is disconcerting to say the least. The images are part of a campaign that has recently been launched to promote the new Ice Station Antarctica experience at London’s Natural History Museum.

“The family friendly exh…

Celebrity Ice Cream – Eva Longoria for Magnum Mayan Mystica (VIDEO)

(TrendHunter.com) Magnum, one of the world’s largest ice cream companies, was able to snag Eva Longoria as the face of the campaign for their new flavor, Magnum Mayan Mystica. The sexy TV spot aired this week in the UK.

“New Magnum ‘Mayan Mystica’ is inspired by the ancient origins of chocolate, the Mayan Indian…