Creating Sustainable Conversations Will Define Success In Future
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Every once and a while I will engage in a conversation with someone — whether in the office, on the road, at Cannes, at the local eatery, you name it — and they will say something that inspires a barrage of new thoughts. In each instance the statement's affect on me frequently goes unnoticed by the giver, while in my mind it sparks a very intense and enduring stream of thoughts which for weeks change the way I approach life or in this case marketing. This is one of those instances and I can't believe I was not able to verbalize this before.
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