Aug
12
Coupons Come to The Wall Street Journal
Posted in: Uncategorized
NEW YORK (AdAge.com) — The Wall Street Journal will start delivering coupons inside its Weekend Edition this Saturday, furthering its push to become a full-service newspaper. The appearance of coupons for everyday items might be a bit jarring, however, in a paper that prides itself on having an affluent audience. The insert has recently offered $1 or 50-cent discounts on items such as Kraft Macaroni & Cheese, Air Wick air freshener and Red Baron microwave pizza.
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