Corona Brings Glorious Sunshine to a Shaded Patio in Clever Outdoor Stunt
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The stars really aligned for Corona—well, one did in particular—in this clever outdoor stunt from Toronto agency Zulu Alpha Kilo.
Check out the video below to see how the brand brought some extra hours of sunlight to some drinkers on a patio. It’s a great realization of the brand’s tagline, “Find your beach,” and surely has extra resonance in Canada, where summers are short enough.
Corona, of course, loves any marketing that involves celestial bodies—as seen in New York City last summer, when the brand made the waxing crescent moon look like a slice of lime resting in a Corona bottle on a billboard.
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