Hasta La Creative!

It’s been a couple of months since we’ve heard from Whit Hiler and company at Lexington, KY-based agency Cornett. Now, the man, who you may remember for his collaboration on the grassroots “Kentucky Kicks Ass” campaign from 2012, has returned with a new effort for A&W Restaurants. Now that Cornett has crafted “the world’s longest hashtag” for the chain, the agency has unveiled a follow-up in the form of customized table number designs. To accomplish the feat, Cornett has enlisted the services of a handful of artists who each drew up 20 distinct, race car-inspired table number designs that cater to the agency’s new brand platform dubbed “hip nostalgia.” Above and below is just a smattering of the handiwork from artists Ken Davis, Jason Carne, Ryan Quickfall, Travis Hess and Tim Jones. While it doesn’t have the humor like some previous Cornett work, the artistic bent is still somewhat appealing. You can view the full project here.

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