Mar
26
Collective Human Joysticks – AudienceGames (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) Imagine a crowd sitting in a cinema moving their bodies from side to side to control a car projected in the screen. Just like a gigantic maneuver or a “collective human joystick”.
This is AudienceGames created by Brand Experience Lab, last summer. After two completely successful pilots with Volvo a…
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