Sep
16
Click to Eat: How GoMobo Is Making Ads the New Point of Sale
Posted in: Uncategorized
GoMobo is a New York-based startup that lets restaurant customers order ahead via a website or through a text message. It works with a number of national quick service restaurant chains and their affiliates including Wawa, Subway, Dunkin' Donuts, Papa John's, Quiznos and Krispy Kreme, as well as many independent restaurants. Its "skip the line" premise is a great example of how retailers can use mobile to provide value and utility to their consumers.
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