Sep
25
Chris Anderson: ‘Find New Pets for Your Penguins’
Posted in: Uncategorized
NEW YORK (AdAge.com) — Finding new pets for your penguins? In his lively Mixx Conference session at Advertising Week, Wired editor and best-selling author Chris Anderson used humor and a child's game to again warn print publishers that they need to embrace the jarring concept of a "freemium" online business model.
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