Aug
19
CBS, Pepsi Create Video Ad to Run in Print
Posted in: Uncategorized
NEW YORK (AdAge.com) — To hawk its fall season, CBS has teamed with PepsiCo and Entertainment Weekly to create a video ad that will run in the magazine. And probably not too coincidentally, PepsiCo has bought back into CBS prime time in this year's upfront after buying only CBS Sports for the past several years.
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