Apr 23

Casper Names a New CMO and Lays Off 21% of Workforce Due to Covid-19

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Casper, the DTC mattress brand that pioneered the bed-in-a-box phenomenon, made several staffing changes on Thursday, including the appointment of a new chief marketing officer. Lisa Pillette, a retail veteran who has worked with brands like Lacoste, HSN and Ralph Lauren, is taking on the CMO role, which has been vacant since Jeff Brooks left…

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