Aug
29
Carmichael Lynch Re-enters the 36 Chambers for Steak ‘n Shake
Posted in: UncategorizedJust over a year ago, Carmichael Lynch turned its role as Steak ‘n Shake’s new AOR into an opportunity to demonstrate its love of all things retro kung-fu with the “Hunger Wisely” campaign.
This week, the agency released an extension of that effort for the client (which is NOT to be confused with Shake Shack), helmed again by director Harold Einstein of Dummy Films.
The two new spots are very much in keeping with their predecessors. Here’s “Kung Fu Elbow”, which sounds like a very creative description of premature arthritis:
We’re partial to “Blindfold” after the jump.
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