Feb
20
Call it Spring: Bus station karaoke
Posted in: UncategorizedTo raise awareness to the new Call It Spring store, we transformed a regular bus station into a Karaoke station, making our fans the stars, giving them their 15 minutes of fame and spreading the word of the new Call it Spring store.
Advertising Agency: smoyz, Tel-Aviv, Israel
Creative Director: Yael Renne-Assaf
Account manager: Maayan Elbogen
Copywriter: Niko Watts
Designer: Tom-Lee Maimaran
Additional credits: Michal Hanan, Liron Bashan, Natali Tal Waisman
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