Feb 08

Buy Now, Pay Later Company Klarna Awards Its Media Business to Havas North America

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Havas Media Group North America will manage Klarna’s media business, Adweek has learned. Klarna, the Swedish buy now, pay later (BNPL) company, has been increasing its marketing activities in the U.S. as the company has gained increasing prominence. The pandemic fueled the ascent of buy now, pay later companies like Klarna and competitors in the…

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