Jun
04
Bradford: Demand Media Will Take Out AOL First, Yahoo Later
Posted in: Uncategorized
NEW YORK (AdAge.com) — Joanne Bradford, the newly minted chief revenue officer for Demand Media, seems to be drawn to seemingly insurmountable challenges. Now at Demand, she's striving to increase sponsorship dollars for a closely watched startup that is often seen as a risible attempt at journalism, a "content factory" churning out "link-bait."
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