May 05

Blavity, Revolt and Black Enterprise on Why More Dollars Need to go to Black-Owned Media

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On Wednesday, Black-owned media outlets Blavity, Revolt and Black Enterprise pitched their wares–and new content–on day three of this year’s IAB NewFronts, with the aim of enticing more ad dollars to their titles. Brands vocally pledged to funnel more media spend towards Black-owned media, especially following the murder of George Floyd and subsequent protests. But…

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