Sep
25
Behind the Branded App: Expedition Timberland
Posted in: Uncategorized
NEW YORK (AdAge.com) — Recently Timberland joined the ranks of brands in Apple's App store, with "Expedition Timberland" — a mobile app meant for city dwellers who need a dose of the great outdoors. The app works on both iPhone and Blackberry platform. We asked Katelyn Nugent, emerging media strategist, mediahub from Mullen, about how it was conceived and where it goes from here.
Post a Comment