BBDO Chairman Critiques Bob Garfield’s Cannes Critique


NEW YORK (AdAge.com) — As he prepared for his trip to serve as president of the film and press juries at Cannes, David Lubars critiqued Bob Garfield's harsh critique of the annual event. The chairman and chief creative officer of BBDO said he was puzzled by the constant attacks on the awards shows that highlight the industry's best work and most accomplished creatives. But he also said the overall quality of this year's advertising creative declined as recession-wracked marketers reined in their budgets and vision.

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