Hasta La Creative!

Paul George of the Pacers isn’t just busy starring in ads for AT&T and Papa John’s — he also does public service announcements.

The BAM Connection, a Brooklyn-based agency founded by Grey alums Rob Baiocco and Maureen Maldari last summer, created this new one for the Ad Council and American Stroke Association starring George, whose mother suffered from a stroke when he was six years old.

Thankfully, she survived to co-star with her son in this pro-bono project (though she remains paralyzed on the left side of her body).

Here he is recalling the incident:

…and here’s the longer piece:

At the moment, we have no credits for this campaign, which will also include print, radio, and digital running “in space and time entirely donated by the media.”