Apr
09
Back When Computer Mouses Were New, This Cat Took Care of the Demonstration
Posted in: UncategorizedCasting animals in TV spots is nothing new, but 32 years ago, computer giant Commodore showed just how effective it could be. In 1986, the computer mouse was still a newfangled device. Tasked with explaining how one worked, agency Ted Bates decided to hire the most logical demonstrator: a cat. As Adweek reported at the…
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