Are IPOs Right for DTC Brands? Not Always, Experts Say

Within the past few months, the retail industry has seen the rise of several new direct-to-consumer unicorn companies (brands that reach a $1 billion valuation or more). Rent the Runway, Glossier and Casper all reached that status in March, and now Away’s joined the club. Harry’s, on the other hand, was bought for $1.37 billion…

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