Anti Drinking and Driving PSA campaign from Saatchi & Saatchi Port of Spain

Yes! The headline rhymed! I am easily amused today.

 

Port of Spain, so exotic to me, has the same problems as everyone else, like drunk driving. Here’s a PSA campaign showing off Saatchi&Saatchi’s skill – created by Chris Guinness (AD & CW) and Creative Director Jon Slater.

 

There’s also a TV spot from the campaign here.

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