Hasta La Creative!

MINNEAPOLIS (AdAge.com) — Tuesday's two youth-appeal franchises showed how quickly pop culture shifts: "American Idol" beat an American icon, Charlie Brown, as well as every other competitive program, even though "Idol" itself was down 12% from its season average to a 9.2/24 rating and share in the ad-centric adult 18-49 demographic. Still, that was more than six times the amount that tuned in for "Be My Valentine, Charlie Brown" and "A Charlie Brown Valentine" (1.5/4 each), a delivery that was down 12% from last year's specials, which ran on a Saturday, and only a third of the "Peanuts'" specials' gold standard, "A Charlie Brown Christmas."