Ali G Asked to Sell Out

London is an expensive place to live and work. It is home to daily congestion and long commuter times. The city of Adelaide in South Australia recently launched an ad claiming that the commuter town of Staines (home of the character Ali G) is reason enough to move to Adelaide. The ad reads “Screw working in Staines, hello Adelaide.” The promotion could evolve to actually include Ali G as the messenger. Brand Republic reports that ” Bill Muirhead, the agent general for South Australia, has approached comedian Sacha Baron Cohen asking him to reprise his role as Ali G for  TV and cinema campaign encouraging young professionals to move to Adelaide”

If you’ve ever watched the Ali G Show on HBO or bootleg DVD you’d know that he places a high emphasis on “keeping it real.” It would seem out of character for Ali G to “rep anova city.” Cohen has not committed himself to this project or any other project. He has previously mentioned that the Ali G and Borat characters are retired. The South Australian Tourism Commission got some decent PR time by asking, but I don’t know if they will get the yes they’re looking for. You don’t ask people to sell out publicly, not even if they’re are fictional people.

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