Apr
02
ADWEEK’s B2B Innovation Awards: Honoring Standout People, Brands and Campaigns in the Growing Space
Posted in: UncategorizedBusiness-to-business is, well, big business. (Its name alone contains double the business of B2C.) Consider this: U.S. B2B ecommerce sales are forecast to grow from $1.7 trillion in 2021 to more than $3 trillion by 2027, according to Forrester. And that’s just online. Plenty more hospital equipment and accounting software are sold IRL. ADWEEK’s second…
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