A Shuttered New York City Bar and Its Resilient Owner Star in This Moving Facebook Ad

It’s estimated that roughly one-third of New York City’s small businesses may never reopen, according to data from the Partnership for New York City. One such business is Coogan’s, a beloved 35-year-old Irish pub in Manhattan’s Washington Heights known for its eclectic clientele. Coogan’s owners officially closed its doors in April, just weeks after the…

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