Apr
22
Why Promoted Tweets Will Change the Game for Advertisers
Posted in: Uncategorized
Promoted tweets, Twitter's long-awaited new ad platform, will be a certain game-changer for the advertising industry (and everyone else). The sea change is that ad agencies will have to give up their century-old practice of getting paid for media buys and giving the creative away for nothing. From now on, ideas rule.
Post a Comment