How to Turn Twitter into an Ad Network In Three Easy Steps


Brands certainly take Twitter seriously; just ask Motrin. But while it's very useful in monitoring conversations about products, it isn't a medium for pushing out brand messages … or is it? What if certain Twitter users allowed marketers access to their feeds, and matched their user base with advertisers? Then, you have an ad network and a business model that could provide revenue for both Twitter and its users.

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