Nov
13
Wal-Mart Seeking Agency for Marketside Concept
Posted in: UncategorizedBATAVIA, Ohio (AdAge.com) — Wal-Mart Stores is talking to agencies about creative work for its fledgling Marketside convenience and fresh-foods stores, inviting as many as seven agencies on Friday to discuss the account, which is separate from the flagship retail brand, according to people familiar with the matter.
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