Jun 19

As the Industry Evolves, So Does Cannes Lions. But Are We Going Too Far?

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It goes without saying that Cannes has been and continues to be an important event for our industry. However, it’s also changed in recent years to become almost unrecognizable from a decade ago. When I first had the opportunity to attend Cannes, it was smaller, with few to no brands in attendance. Back then, it…

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