Hasta La Creative!

Ah, PETA. Always milking an issue for all it’s worth. When it’s not putting celebrity breasts in its ads, it’s thinking up other ways to conscript mammary glands for the cause. Case in point: It just suggested to Ben & Jerry’s that it replace the cow’s milk used in its ice cream with human milk. The group probably figured that since Ben & Jerry’s is based in Vermont, that it might actually go for it. Well, Vermont can be pretty wacky, but less so than Switzerland, apparently, where a restaurant has actually started buying breast milk from nursing moms to use as a substitute for the some of the cow’s milk in its dishes. (Switzerland?! That sounds awfully Swedish to me.) A Ben & Jerry’s rep says: “We applaud PETA’s novel approach to bringing attention to an issue, but we believe a mother’s milk is best used for her child.” Even so, if they come out with a Mother’s Milkshake flavor anytime soon, I’ll pass.

—Posted by David Gianatasio