Sep
15
Winning in the ‘Pick’ Economy
Posted in: Uncategorized
These days consumers choose from miles of aisles of cars, clothing, electronic equipment, food, beverages and other staples. To push is dangerous. To pull is difficult. We are engaged in a revolutionary new marketing model not driven by manufacturers or their marketing partners. In fact, it's not enough to consider consumer push or pull strategies, because today, the consumer picks.
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