Apr
29
4A’s Hears Pep Talk on Internet Potential
Posted in: Uncategorized
LAGUNA NIGUEL, Calif. (AdAge.com) — The internet has not yet lived up to its potential as a branding medium, Lee Clow, global director of media arts at TBWA Worldwide, today told the American Association of Advertising Agencies' Leadership Conference. "The ability to use the internet in terms of great brand storytelling is still at its infancy," he said.
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