Volkswagen Touareg BlueMotion: Line Drawing

“Touareg BlueMotion. Even the ad has less impact on the environment.
A small change can make a big difference. Like using 85% less ink in this magazine ad, which significantly decreases the impact of harsh toxins on the environment. Why? Because contributing towards a sustainable future is what our innovative BlueMotion Technologies were made for.”

Advertising Agency: Ogilvy & Mather Cape Town. South Africa
Executive Creative Director: Chris Gotz
Creative Director/Art Director: Jamie Mietz
Creative Director/Copywriter: Peri van Papendorp
Illustrator: David Vickers
Art Buyer: Merle Bennett

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