75 Watt, an object for dancing in the factory line

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A new work by Revital Cohen and Tuur Van Balen in which a product was designed especially to be made in China. The object’s only function is to choreograph a dance performed by the labourers manufacturing it. By shifting the purpose of the labourer’s actions from the efficient production of objects to the performance of choreographed acts, mechanical movement is reinterpreted into dance. What is the value of this artefact that only exists to support the performance of its own creation? As the product dictates the movement, does it become the subject, rendering the worker the object? continue

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