Exclusive: House of the Dragon Trailers Set Record at Max, Fire Up Season 2 Marketing

House of the Dragon is igniting its fanbase ahead of Season 2 and setting records at Max. To kick off the Season 2 marketing campaign for the Game of Thrones prequel series, HBO and Max released dueling House of the Dragon trailers on March 21. The Green trailer showcases Queen Alicent Hightower (Olivia Cooke) and…

Betty Cole Dukert, Top ‘Meet the Press’ Producer, Dies at 96

She worked as a secretary before being hired as an associate producer at the NBC News public affairs show in 1956. She went on to spend 41 years there.

TechMagic Podcast: New Social Media Laws in Flordia and Tennessee Adopts the ELVIS Act

In this episode, host Cathy Hackl and guest host Lee Kebler discuss a wild week in laws and regulations. Kebler shares a Florida bill prohibiting those 14 years and younger from joining social media. While some social media regulation could be useful, the question is, how is it enforceable? They discuss the implications of the…

Sports Illustrated’s Owner Sues Energy Drink Mogul After Chaos at Magazine

Authentic Brands Group, which owns Sports Illustrated, is accusing Manoj Bhargava of failing to pay millions of dollars for the rights to publish the magazine.

Sports Illustrated’s Owner Sues Energy Drink Mogul After Chaos at Magazine

Authentic Brands Group, which owns Sports Illustrated, is accusing Manoj Bhargava of failing to pay millions of dollars for the rights to publish the magazine.

Red Antler Names Kiser Barnes Partner and CCO to Grow at Scale

Brooklyn agency Red Antler named Kiser Barnes as partner and chief creative officer to elevate the work of its client roster, expand its portfolio of global business partners and solidify the agency’s creative reputation. Barnes comes to Red Antler from Digitas, where he served as executive vice president, head of design. His years of design…

With Mischief as Its Agency of Record, Carter’s Wants to Push the Boundaries of the Kids Category

Carter’s, a heritage children’s apparel brand, has named Mischief @ No Fixed Address its creative agency of record as it looks to appeal to a whole new generation as Gen Z becomes parents. The company is looking to grow its brand and equity with unignorable marketing aimed both at its loyal customers and a whole…

Top 35 Social Good Trends in April – From Social Good Basketball Nets to Brand-Led Global Studies (TOPLIST)

(TrendHunter.com) The April 2024 social good round-up spotlights how contemporary brands are giving back to the planet and the communities they serve. The approaches vary vastly across the board.

The LEGO Group,…

How the Bud Light Boycott Changed Marketing

The idea behind Bud Light’s #EasyCarryContest, which debuted around this time last year, was straightforward: Offer people a chance to win $15,000 for posting a video of themselves carrying as many cans, bottles or glasses of beer as possible. Much like some of the footage participants shared online, the outcome has been messy. Enter to…

Top 40 Computers Trends in April – From Professional AI Laptop Ranges to Compact Workstation PCs (TOPLIST)

(TrendHunter.com) In the computer space, recent years have witnessed a surge of groundbreaking innovations revolutionizing how we interact with these systems and their applications. From advancements in artificial…

Top 35 Pets Trends in April – From Spring-Inspired Pet Collections to AI-Powered Dog Collars (TOPLIST)

(TrendHunter.com) In recent years, the pet industry has witnessed a surge of innovations aimed at enhancing the lives of our beloved animal companions. From advanced healthcare solutions and personalized nutrition…

Gen-AI Search Engine Perplexity Has a Plan to Sell Ads

Generative AI search engine Perplexity, which claims to be a Google competitor and recently snagged a $73.6 million Series B funding from investors like Jeff Bezos, is going to start selling ads, the company told ADWEEK. Perplexity uses AI to answer users’ questions, based on web sources. It incorporates videos and images in the response…

China’s Advancing Efforts to Influence the U.S. Election Raise Alarms

China has adopted some of the same misinformation tactics that Russia used ahead of the 2016 election, researchers and government officials say.

China’s Advancing Efforts to Influence the U.S. Election Raise Alarms

China has adopted some of the same misinformation tactics that Russia used ahead of the 2016 election, researchers and government officials say.

Top 45 Retail Trends in April – From Vintage Duty Free Retailers to Updated Cookie Recipes (TOPLIST)

(TrendHunter.com) The April 2024 retail round-up calls attention to some interesting airport store innovations. Travel retail leader ARI, for instance, announced the opening of its newest Preloved Boutique at Lisbon…

Top 100 Eco Trends in April – From Eco Sound-Absorbing Lights to Ocean-Bound Plastic Bottled Waters (TOPLIST)

(TrendHunter.com) The April 2024 eco round-up presents a comprehensive look into the latest and most popular eco-conscious innovations. The reach of this list spans from designs such as the striking +kouple JEFFREY…