Hasta La Creative!

The weekly wrestling program will move to Netflix in 2025 as part of a 10-year agreement that represents a big leap into live events for the streaming platform.

(TrendHunter.com) The ‘Zedsen’ glucose monitor concept is an intuitive piece of equipment for consumers with diabetes to help them take measurements without having to draw blood. The device is…

No one left the cake out in the rain, but just as illogically, someone launched a projectile from a slingshot–inside the house, of all places–causing a chain reaction that destroyed a chocolate confection meant for a kid named Norah. Ordering a triple-layer replacement sets off a new flurry of activity, at a local bakery, followed…

Watch some of ADWEEK’s newsroom leaders as they open up about what trends and events they expect the marketing sector to encounter in the coming months of 2024. View our predictions for agencies, creativity, DEI, marketing, media, social, sustainability and TV in 2024. And if you’re looking for even more insights, check out the accompanying…

Should you need proof of the pressures marketers are under these days, consider the example of Solo Stove. In November, this maker of sleek, aluminum firepits announced that it had signed Snoop Dogg as an endorser. In a spot that dropped just before the holiday season, the eminence grise of hip-hop–who’s known for firing up…

Heading into 2024, adland is more aware than ever of its climate responsibility. The question that it must answer is where the scope of that responsibility ends. This year will be defined, in large part, by how advertisers and agencies choose to answer that question. Some argue that agencies must cut ties with clients in…

For publishers, the two meteors hurtling toward them in 2024 are growing signal loss, exacerbated by Google’s deprecation of third-party cookies in Chrome limiting publishers’ ability to generate ad revenue. And–surprising no one–generative AI, which arguably splinters into multiple meteors around content production, operational efficiencies and distribution. It’s no news that publishers are forced to…

Scott Stuber attracted Oscar-winning filmmakers to the streaming service and helped usher the entertainment industry into the streaming era.

In the late 1940s, she was the only woman working on radio documentaries for CBS’s Edward R. Murrow. In Los Angeles, she was a pioneering newscaster and anchor.

Celebrating a promotion by going out to dinner is so 2023, according to Expedia’s annual Unpack report of travel trends for the coming year. The report, compiled using data from Expedia, Hotels.com and Vrbo, found that people are commemorating big life events by taking trips rather than saving their jet-setting for traditional vacations. And the…