Apr
05
How PepsiCo is scaling its multicultural and equity efforts
Posted in: UncategorizedDerek Lewis, PepsiCo’s new multicultural and equity president, details his new duties and offers a broader perspective on corporate action.
Apr
05
Roku Debuts Dynamic Linear Ad Insertion, Bringing Targeted Spots to Traditional TV
Posted in: UncategorizedFollowing Roku’s landmark deal and strategic alliance with Nielsen last year, the United States’ largest connected TV platform is launching an end-to-end dynamic linear ad beta program with publishers. Roku is now able to replace traditional linear TV ads with targeted ads in real time. AMC Networks, Crown Media, Paramount and Discovery have signed onto…
Apr
05
Nominees Revealed for 26th Annual Webby Awards
Posted in: UncategorizedThe International Academy of Digital Arts & Sciences revealed the nominees Tuesday in the advertising, media and public relations categories for the 26th Annual Webby Awards. Winners will be unveiled Tuesday, April 26, and celebrated at an in-person event at Cipriani Wall Street in New York Monday, May 16, at 7 p.m. ET, with highlights…
Apr
05
Top 65 Life-Stages Trends in April – From Allergen Introduction Oatmeal to Charitable Wine Campaigns (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) The April 2022 life-stages trends cover a range of innovations for all generations and were dominated by sustainable kids care lines, adaptive baby development trackers, and discounted healthcare…
Apr
05
Top 55 Furniture Trends in April – From Voice Assistant Smart Desks to Minimalist Cannabis Cabinets (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) From voice assistant smart desks to minimalist cannabis cabinets, the list of April 2022 furniture innovations traces overlaps between new and pre-existing industries.
The furniture showcased this…
Apr
05
Why the future of multicultural marketing is about making social impact
Posted in: UncategorizedStop selling and start doing
Apr
05
Popchips gets new look as part of brand overhaul
Posted in: UncategorizedThe new design is a throwback to the snack brand’s original look.
Apr
05
Inequity in the metaverse—how brands can prioritize multicultural marketing in virtual worlds
Posted in: UncategorizedHow some Web3 projects are trying to design for multiculturalism and diversity that includes everyone in the new internet.
Apr
05
Adidas to create metaverse avatars for fans inspired by new shoe collection
Posted in: UncategorizedThe avatars will be interoperable across 1,500 apps and games.
Apr
05
Why Brands Must Finally Ditch ‘Toxic,’ Stereotypical Portrayals of Muslims
Posted in: UncategorizedAnother Ramadan has just begun and for Muslims in Western countries, this is typically the only time of year that brands speak to them–if that. Though Muslims make up a quarter of the global population, and Islam is the world’s fastest-growing religious group, they are routinely underrepresented and excluded by the advertising and marketing industry….
Apr
05
Top 55 Social Media Trends in April – From Empowering Jewelry Collabs to Radio-Style Chat Services (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) From empowering jewelry collaborations to radio-style chat services, the April 2022 social media trends underscore how brands are reaching key demographics through various platforms.
Future social…
Apr
05
Top 100 Lifestyle Trends in April – From Social To-Do List Apps to Low-Carb Egg Wraps (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) The April 2022 lifestyle trends were dominated by the release of functional nootropic gummies, luxury restaurant NFTs, and better-for-you boozy beverages. The changes were a direct response to the…
Apr
05
Top 100 Pop Culture Trends in April – From Phygital Picture Frames to NFT-Based Animated Series (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) From phygital picture frames to NFT-based animated series, the April 2022 pop culture trends depict how brands are leveraging beliefs from the mass media to reach their target demographics. This…
Apr
05
Top 100 Pop Culture Trends in April – From Phygital Picture Frames to NFT-Based Animated Series (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) From phygital picture frames to NFT-based animated series, the April 2022 pop culture trends depict how brands are leveraging beliefs from the mass media to reach their target demographics. This…
Apr
05
Top 100 Marketing Trends in April – From Metaverse Pop-Up Shops to Health Food Digital Drive-Thrus (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) The April 2022 marketing trends showcased a variety of innovative marketing schemes, ranging from metaverse pop-up shops to health food digital drive-thrus.
Marketing has been undergoing a…
Apr
05
Top 100 Marketing Trends in April – From Metaverse Pop-Up Shops to Health Food Digital Drive-Thrus (TOPLIST)
Posted in: Uncategorized (TrendHunter.com) The April 2022 marketing trends showcased a variety of innovative marketing schemes, ranging from metaverse pop-up shops to health food digital drive-thrus.
Marketing has been undergoing a…
Apr
05
Top 100 Drinking Trends in April – From Adaptogenic Tea Bundles to Apricot Kernel Drinks (TOPLIST)
Posted in: Uncategorized
(TrendHunter.com) From apricot kernel drinks to adaptogenic tea bundles, the April 2022 drinking innovations showcase the industry’s push for new ingredients. ROOTS, a start-up company in Taiwan, uses apricot…
Apr
05
MAD TASTY’s First Brand Campaign Lives Up To Its Name
Posted in: Uncategorized
Apr
05
Apr
05
Rising-Star Bola Ogun Signs with Believe Media Commercial Directing Roster
Posted in: Uncategorized
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