Vans: Nothing Matters

This branded micro-documentary highlights the feeling experienced while skateboarding, the fact that nothing in the world matters except what is below your feet. Spec for Vans

Zoom: Shorten the distance

Zoom Print Ad - Shorten the distance

While some brands separate their logos due to the fact that people have to keep the distance, Zoom is shortening the distance worldwide, so Zoom can put its logo even closer.

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United Nations: Disinformation is Contagious

United Nations Print Ad - Disinformation is Contagious
United Nations Print Ad - Disinformation is Contagious
United Nations Print Ad - Disinformation is Contagious

Every day, a massive amount of imprecise information is being shared through out many sources of communications globally. Co Vid-19, is causing panic and fear in citizens for the missed information shared. We want to help to put an end to this matter. We have discover and created this campaign whose concept is “ Disinformation is also contagious”

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Puma: Puma Rider Instagram Augmented Reality

As Puma launched their Rider Sneakers, we built an Instagram Augmented Reality filter that fans and celebrities could use! You can try the AR filter here – http://bit.ly/PumaRider_IGFilter. The filter had different sunglasses with retro colors. It was a hugely successful campaign with over 4 million impressions and was used by celebrities and fans.

Winning the Virtual Room: How Agencies’ Pitches Are Evolving During Coronavirus

In a matter of just a few weeks, COVID-19 shut down offices across the country. As agencies work remotely, they’ve found much of the work they do can still be accomplished from their living rooms, bedrooms or even tree houses. However, agencies can no longer meet face to face with potential clients, derailing opportunities to…

How Agency Pitches Are Evolving; Creative Brand Pivots Encourage Fun at Home: Wednesday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Winning the Virtual Room: How Agencies’ Pitches Are Evolving During…

This T-Shirt: Bought This T-shirt and Stayed the F* Home

This T-Shirt Integrated Ad - Bought This T-shirt and Stayed the F* Home
This T-Shirt Integrated Ad - Bought This T-shirt and Stayed the F* Home

As the world faces the COVID-19 pandemic, we felt that there are certain moments in life when one needs to look out for others before oneself. This is one of those times.

So two weeks ago, our team put our marketing skills to good use and launched an e-commerce campaign selling T-shirts and other merchandise online to help support independent restaurants across the United States. The message on the merch — “Bought This T-shirt and Stayed the F* Home” — targets a millennial audience in an unfiltered and relatable manner. To date, we have raised $57K, with all profits going back to the restaurants.

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Smoke Free Israel: Don't infect yourself with this pandemic

Without a doubt, Covid-19 is the pandemic the whole world is preoccupied with these days. But the world has faced other challenging epidemics since eternity. The Smoke Free Israel Initiative is a nonprofit organization aimed at preventing smoking amongst young people and youth, the organization’s war does not stop when the world stops. It is precisely in these days, when the prospect that young people in particular and people in general will find solace in regular and/or electronic cigarettes, that it is particularly important for the nonprofit organization to continue to convey its messages and not abandon the discourse on the epidemic that was here long before and will probably outlast the Corona virus – namely The Smoking Epidemic.

The Partnership For New York City: Do Your Part, Something Out There

The Partnership for New York City teamed up with NY Governor Andrew Cuomo and DeVito/Verdi on a message that urged people to do their part to help keep friends, family and neighbors safe amid the coronavirus pandemic. The spot reminds viewers of the sacrifices we all must make to ensure that those who have sacrificed the most for our country, the elderly, can survive. The PSA message transcended film into audio and OLV for broadcast nationally and on social.

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Coffee Island Grindery: What’s more unique than your home-brewed coffee?

This ad campaign, celebrates the value of individuality and diversity manifested through our coffee brewing rituals. The idea? Everyday people pose proudly holding their own home-brewed coffee. The art direction and cinematography creates unique portraits sort of like living paintings. There’s also a twist; even if they have made a mistake in the process, they are still proud of their creation. Besides, finding the perfection in imperfection is the true meaning of democratizing greatness and that is the brand’s mission.

Video of Coffee Island Grindery – What’s more unique than your home-brewed coffee?

Thought Blurb: Stay home, break the chain

Thought Blurb Digital Ad - Stay home, break the chain
Thought Blurb Digital Ad - Stay home, break the chain
Thought Blurb Digital Ad - Stay home, break the chain

The chain of theories continue, but the chain of infection can be broken.

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MCPU: #ArtOfQuarantine

MCPU Digital Ad - #ArtOfQuarantine
MCPU Digital Ad - #ArtOfQuarantine
MCPU Digital Ad - #ArtOfQuarantine
MCPU Digital Ad - #ArtOfQuarantine
MCPU Digital Ad - #ArtOfQuarantine
MCPU Digital Ad - #ArtOfQuarantine
MCPU Digital Ad - #ArtOfQuarantine
MCPU Digital Ad - #ArtOfQuarantine
MCPU Digital Ad - #ArtOfQuarantine

During the current coronavirus pandemic, many people still ignore the basic rules of quarantine and personal security. We can say that the ability to preserve the quarantine – is a kind of art. This is how we came up with idea of “Art of Quarantine” campaign, launched in association with Ministry of Culture and Information Policy of Ukraine. Classic art pieces get a new look and teach how to stop the spread of COVID-19 and stay safe. As a part of global campaign #FlattenTheCurve, we aim to stop the spread of the disease and share this message to the maximum number of people all over the world.

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Carlsberg: Stay at home

Print
Carlsberg

Probably the only place where you should drink a Carlsberg.

Advertising Agency:Happiness, Brussels, Belgium

Charité Berlin: Printed by Parkinson’s


Integrated
Charité Berlin

Raising funds and awareness for Charité’s Parkinson’s research, we produced an art collection created by the first machine affected by a human disease. The collection comprises distorted 3D prints of cherished objects belonging to Parkinson’s patients. The objects are informed by each patient’s tremor data, skewing the object’s shape to capture the impact of Parkinson’s. In addition to the collection, we designed a website to tell the patients’ stories and show renders of their objects and how Parkinson’s has affected them. The collection is now permanently exhibited at the neurology department of Charité Berlin hospital.

Advertising Agency:MediaMonks, Berlin, Germany

Marie Curie: On Hold


Film
Marie Curie

Advertising Agency:Saatchi & Saatchi, London, United Kingdom
Chief Creative Officer:Guillermo Vega
Executive Creative Director:Dan Treichel
Copywriters:Ryan Price, Sarah Heavens
Art Director:Maria Suarez-Inclan
Designer:Maria Suarez-Inclan
Producer:Rebecca Williams
Offline Editor:Henrik Sikstrom
Audio Post Production:Michael Powell, Prodigious
Post Production:Prodigious
Colourist:Matty Lee-Redman
Online:Cameron Place
Voice Over:Jim Carter, Lin Dalton
Music:Tom Odell, with huge thanks to Sony Music and Warner Chappell
Stock Footage c:Getty, Shutterstock
Planner:Rui Ferreira
Business Lead:Adrian Ash
Account Manager:Cassie Allen

Carlsberg: #stayathome

Carlsberg Print Ad - #stayathome
Carlsberg Print Ad - #stayathome
Carlsberg Print Ad - #stayathome

Probably the only place where you should drink a Carlsberg.

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GO Outdoors: GO Indoors

GO Outdoors, the UK’s biggest outdoors retailer, has changed its name to GO Indoors in light of the Coronavirus pandemic. This digital commercial is designed to encourage everyone to follow Government advice to: Stay at Home, Protect the NHS and Save Lives.

Velocita Brand: #FightBackCorona

Velocita Brand Digital Ad - #FightBackCorona
Velocita Brand Digital Ad - #FightBackCorona
Velocita Brand Digital Ad - #FightBackCorona

The most instant, reliable and easily available preemptive medication against Covid–19 today is staying in , staying at home. When you stay at home, you also help keep safe those that you love the most—those that are more susceptible to Covid–19: perhaps, your baby, your pregnant wife or an elderly member at home. Stay at home; take the medication — Home-pill.

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Bosch: Nexeed it

Vilnius City Municipality: Let's Stop The Virus

Vilnius City Municipality Outdoor Ad - Let's Stop The Virus
Vilnius City Municipality Outdoor Ad - Let's Stop The Virus

PSA from Vilnius municipality, targeting those who ignore the quarantine restrictions and still roam the city. The message is very graphic and clear – staying at home, on your sofa, is one of the best ways one can contribute to stopping the spread of COVID-19 virus.

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