Lotto: Lotto Christmas Collection
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Christmas used to be all about giving and surprises, but has, in recent years, turned into a transaction-event where the Danes almost order the most basic needs for themselves and their homes. In fact, a recent survey found that 72% of the Danish population wished for Christmas gifts even they, themselves, would define as boring. So to bring some excitement back into the yearly gift giving, Lotto is releasing “Lotto Christmas Collection”: a limited edition collection of the Danes’ most boring Christmas wishes turned into Lotto tickets.
Ideabellezza: The right gift
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When around you feel that ferment that only the Christmas atmosphere can give, your heart knows that anything can happen. This is the message that Idea Bellezza wants to convey to its customers. Sometimes fate is mocking, and what a moment before was the beginning of a wonderful love story, is now a happy reminder of a missed opportunity. But all is not lost, here is a signal, a small excuse to be able to meet again. Even more in this Christmas, the protagonist is love. No gift is better than the right gift.
State Government of Goias: Public Security, Hero Citizen
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Public Security: Inspired by national police movies, this campaign aims to portray the newly elected state administration’s tougher perspective in public security – a major issue for Brazilians everywhere. The ads also showcase the exceptional results this shift in perspective is achieving in terms of falling criminality. The video piece in particular was a hit between civil servants, civilians and advertising professionals. It even inspired other states to follow a similar path in their public security communication.
Hero Citizen: This campaign was created in order to showcase the heroic deeds that, different from the super powered fictional heroes, are undertaken by everyday people whose only superhuman ability is their deep interest in their communities. Along with the video was launched a site where people could submit videos in which these heroic deeds were shown or described, and the top 10 voted heroes by the general population were awarded an official government medal specially designed for the initiative.
Senac: The Pleasure of Dressing, The Rhythm
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This piece, part of a larger campaign that advertised Senac’s different specialized technical schools, plays on the typical visualization of a person taking off their clothes for generating pleasure, but reversing it: the person is dressing up in a fashionable manner, instead of stripping down.
This campaign for the MBA courses of Senac intended to focus on what the courses have to offer for the business-owner in a time of financial hardship in Brazil: a way to establish their own rhythm in the market.
Las Vegas Convention and Visitors Authority: Wrangler NFR 2019
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The Wrangler National Finals Rodeo visits Las Vegas each year. The rodeo and the culture that comes with it takes over the city and the city welcomes it.
Walt Disney Parks and Resorts: Meeting Cinderella
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We see a heartfelt moment of a little girl meeting Cinderella for the first time at Walt Disney World – only to reveal her Dad has been watching a home video on his phone. His daughter is now grown up and preparing to leave for college and Dad is emotional reminded that they are only little for a little while.
Cherkashin Meat Factory: Gym-licious fitness
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Cherkashin meat factory has launched a new line of dietary products. The first one is turkey ham named Fitness with energy value equal to that of low-fat cottage cheese. The video features all kinds of hilarious gym-related fails. We see amateur athletes and their first time in the gym: they work out their abs on the rowing machine and lift the bar with their puffy bellies. Do not despair if you’re not so good at his. The real fitness starts with the right ham!
Podcasts and Travel Apps? Facebook Is Working on Those
Posted in: UncategorizedThe social network is exploring new product areas through a team dedicated to building the company’s future.
60 Gifts for DIY Lovers – From Self-Care Gardening Kits to Shark-Themed DIY Stuffies (TOPLIST)
Posted in: UncategorizedGoogle Co-Founders Larry Page and Sergey Brin Are Stepping Down
Posted in: UncategorizedAlphabet has announced that its CEO and its president, Larry Page and Sergey Brin, respectively, have stepped down from their roles and that Sundar Pichai, the current Google chief exec, will now also assume the role of CEO of parent company Alphabet. The change is effective immediately although both will continue their involvement as co-founders,…
YouTube Addresses the Second of Its 4 Rs of Responsibility
Posted in: UncategorizedYouTube CEO Susan Wojcicki introduced the Google-owned video site’s “four Rs” approach toward responsibility in August, and step No. 1, Remove, was detailed in September. Tuesday brought a blog post outlining the second R, Raise Up. The four Rs are: Remove: YouTube removes content that violates its policies as quickly as possible and strives to…
Motor-Integrated Fidget Toys – The 'Revspinner' Alleviates Stress and Anxiety in an Automated Way
Posted in: UncategorizedMiller Advertising Agency Inc.: Media Planner
Posted in: UncategorizedDepends on experience:
Miller Advertising Agency Inc.:
Develop media strategies, research and prepare detailed media plan proposals and handle campaign execution for a dynamic NYC advertising agency. Wo…
New York City – midtown
Cosmetics Giant Coty Confirms Overhaul of Digital Unit Beamly
Posted in: UncategorizedCoty, the owner of a host of household names including Covergirl, Gucci, and Sassoon Professional, has confirmed it is conducting a turnaround operation for Beamly, an ad tech and digital media operation it purchased in 2015, which could involve the effective shuttering of the unit. The developments have come to light following the recent exit…
Apple: The Surprise
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Film
Apple
Advertising Agency:TBWAMedia Arts Lab, USA
Erste Bank: #HannaBumblebee
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Film
Erste Bank
The spot introduces us to a world in which bumblebees are firmly grounded, accompanies Hanna and Max on their countless attempts to fly, and shows how the two young bumblebees finally come up with an unexpected means of realizing their dreams. The new Christmas advert also features a great deal of 3D finesse: the entire bumblebee village is CGI-animated and the characters are rendered in minute detail – from their fluffy hairs to their detailed facial expressions. The creatives responsible for these magical visuals had already given Henry the Hedgehog his unique look: the London-based production studio Passion Animation Studios and the director duo Kyra & Constantin.
Advertising Agency:Jung Von matt/DONAU, Vienna, Austria
Production Company:Passion Animation Studios
Director:Kyra & Constantin
Greenpeace: Black Friday For Nature
Posted in: UncategorizedOutdoor
Greenpeace
Make this Friday a Black Friday for Nature and buy responsibly. In our campaign we compare fast fashion with plastic bags.
Black Friday For Nature. Don’t buy more garbage!
Advertising Agency:DDB, Vienna, Austria
Creative Director:Thomas Tatzl, Andreas Spielvogel
Art Director:Virginia Wilhelmer
Copywriter:Tina Buchegger
Photography:Sabine Wehinger, Viennapaint
Digital Artist:Andreas Fitzner, Viennapaint