For the average price of a bottle of bourbon, whiskey drinkers could spend the night on the grounds of the famed Jim Beam distillery on Kentucky’s famed Bourbon Trail. The home, built in 1919, comes with a tour of the stillhouse, a barbecue dinner and a bourbon tasting session with host Fred Noe, the spirit’s…
Snack food brand Frito-Lay is putting a new spin on the catchy tune “My Favorite Things” in a spot that imagines what the holidays would be like if Rodgers and Hammerstein wrote a song about cheese puffs and actress Anna Kendrick invited us to her holiday get-together. It marks the first-ever holiday ad for Frito-Lay….
A parceria entre Cheetos e Anitta aconteceu pela primeira vez em 2017, no clipe de “Paradinha”. Agora, a marca aparece em mais um trabalho da cantora, mais especificamente no videoclipe de “Combatchy”, nova música de Anitta e que também traz Lexa, Luiza Sonza e MC Rebecca. No vídeo, o mascote da marca, Chester Cheetah, aparece …
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Depois de acumular um bilhão de dólares na bilheteria e tornar-se um dos filmes de super-herói mais rentáveis da história, era apenas questão de tempo até a Warner Bros. confirmar uma sequência de “Coringa”. De acordo com o The Hollywood Reporter, o projeto já está sendo armado pelo estúdio, com o diretor Todd Phillips em …
O post Sequência de “Coringa” está em desenvolvimento na Warner Bros. apareceu primeiro em B9.
(TrendHunter.com) It’s a common occurrence to bring a packed lunch and warm it in the microwave only to have it dried out in the process, so the ‘Heatbox’ self-heating lunchbox has been created to…
One way to help the planet is not to buy new tech, especially stuff the planet never needed, says Kendra Pierre-Louis, who reports on the environment.
Facebook detailed a host of updates Wednesday related to its three-pronged approach to brand safety: creating a safe and welcoming community; maintaining a high-quality ecosystem of content, publishers and ads; and proactively collaborating with the industry. The social network created a one-stop place in Business Manager and Ads Manager where brands can create block lists,…
The Local Media Consortium and the Local Media Association revealed the 22 local media companies that were chosen to take part in the Branded Content Project, an initiative being funded by a $1 million investment from the Facebook Journalism Project. The two organizations began the project with an initial alpha test group in March, and…
Welcome to First Things First, Adweek’s new daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Eat Spaghetti With Maple Syrup at Club Wyndham’s Over-the-Top…
The Los Angeles Rams are in the middle of the NFL season, with a revised brand identity and a new stadium under construction. So a more appropriate question for Rams CMO Ronalee Zarate-Bayani would be: What’s not top of mind? In our latest episode of Top of Mind, Zarate-Bayani talks about how she’s reimagining what…
As NBCUniversal continues its evolution into a more digitally native operation, the Comcast-owned broadcaster has appointed Ryan McConville to the newly created role of executive vice president of ad platforms and operations. McConville, the former president and COO of mobile advertising company Kargo, is charged with building out a team to enhance NBCUniversal’s media offering…
(TrendHunter.com) The Kinderfeets Wooden Balance Board is a durable toy and furniture solution for children that will offer them a way to partake in an array of activities using one simple piece of equipment.
The…
Female-run businesses want to bring audio pornography to the imaginative, ethically conscious masses.
Last week, Google announced it would move to block certain contextual information from its programmatic trading platforms. The move effectively amounts to a tech tax hike, but some hope it will lead to more household brands sponsoring news content. The latest in the search giant’s ongoing privacy overhaul was prompted by regulators. Beginning in February…
Geeta Bharathi, an account executive at the PR agency LaunchSquad, streams shows and movies on Amazon Prime Video, Hulu and Netflix. But she doesn’t pay for subscriptions to any of them. Instead, Bharathi uses the login information from her immediate and extended families, who have agreed to divvy up responsibility for different services and share…
At the forefront of this new identity is a custom-designed symbol of liberation and unity: a flag inspired by all 54 African countries. This new flag represents the diversity of Africa’s LGBTQ+ME community – a rainbow flag that says you are accepted, you are welcome, and you are safe as it celebrates both communities and individuals without borders.
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