Wrangler: Wear With Abandon
Posted in: Uncategorized
Film
Wrangler
Advertising Agency:Mother New York, USA
Film
Wrangler
Advertising Agency:Mother New York, USA
While every single brand of dog food and accessories claims to deliver what’s best for both dog and its owner – one ACTUALLY delivers it. It’s John Dog, Polish online retailer, which proved it by creating a unique piece of content: a club song made solely from sampled barks and dog noises (100% edited dog sounds, nothing more), making the pets themselves react and enjoy this piece of music as much as their humans.
IPTRAN is a NGO that helps to promote awareness about the dangers of drunk/text driving. By putting the pope (an international peace icon) behind a wheel of an ordinary car, we wish to exhort people to act more carefully and peacefully while driving.
“Fear Inoculum” is the band’s first LP to hit the Billboard charts including download and streaming numbers.
The ad-tech giant Index Exchange has revealed a suite of changes meant to bring some much-needed transparency to the marketplace. The offerings include buy- and sell-side auditing tools, as well as small tweaks to the auction process to keep buyers from overspending. These rollouts go hand-in-hand with the company’s recent adoption of sellers.json and SupplyChain…
Christian Reber, criador do aplicativo de produtividade Wunderlist, vendeu sua empresa há quatro para a Microsoft por algo entre US$ 100 milhões e US$ 200 milhões. Agora, em um movimento incomum, Reber quer comprar o aplicativo de volta. Embora tenha comprado o app em 2015, a Microsoft anunciou em 2017 os planos de aposentar o …
O post Fundador do Wunderlist quer comprar seu aplicativo de volta apareceu primeiro em B9.
BET+, the subscription video-on-demand service from Viacom’s BET Networks and Tyler Perry Studios, now has a launch date and a price. The ad-free service, which Viacom first announced in June, will debut on Thursday, Sept. 19, and will cost $9.99 a month, the company announced Monday. “We are thrilled to offer a streaming experience of…
When it’s all about labels at London Fashion Week, the Fiat 500’s latest campaign, incorporating social, digital and DOOH across the UK’s capital, features the iconic car with nothing but the word ‘THIS’ above it, and ‘You can’t put a label on style’, below.
So, not a logo in sight… after all, style speaks for itself.
The Fiat 500’s provocative ‘LOSE THE LABELS’ campaign has been created by krow Communications to appeal to people who tend to follow their own style rather than that seen on the catwalk.
The campaign encourages people to visit LOSETHELABELS.NET, a tongue-in-cheek mock-Fiat landing page with all labels removed.
Internal M.I.T. emails suggest that the official, Peter Cohen, was deeply involved in efforts to conceal donations coordinated by the disgraced financier.
Publicis Sapient hired a 25-year Accenture veteran to lead its talent department. Kristi Erickson is stepping into the role of global chief talent officer at Publicis’ digital transformation hub, working directly with Publicis Sapient CEO Nigel Vaz. “Her extensive background and expertise are aligned with our company objectives to ensure we deliver on our promise…
Cleve Gibbon is joining Wunderman Thompson as chief technology officer in North America. His appointment marks the latest in a string of leadership shakeups at the agency, which was formed last year following WPP’s merger of J. Walter Thompson and Wunderman. In his new role, Gibbon will continue to serve as chief marketing technology officer…
Os amantes de futebol têm movimentado as conversas que acontecem diariamente no Twitter, especialmente a torcida do Flamengo. De acordo com o monitoramento da plataforma, de janeiro até agosto deste ano, o Flamengo foi o time esportivo mais mencionado na rede social em todo o mundo – e o único brasileiro. A lista completa dos …
O post No Twitter, Flamengo é o time esportivo mais comentado do mundo apareceu primeiro em B9.
Media
Fortaleza EC
Every 45 minutes, a person takes his/her own life in Brazil. Ceará’s capital is the second Brazilian city in suicides. Facing the terrifying numbers regarding this silent epidemic, what could be done to raise awareness and debate the subject? That’s how the action “Changing the Game” was born, realized by Delantero ad agency, in partnership with Fortaleza Esporte Clube and the Ministério Público do Ceará.
Advertising Agency:Delantero Comunicação, Fortaleza, Brazil
Executive Direction of Creation:Marcel Pinheiro, André Miyasaki, Pádua Sampaio
Creation Head:Giovanna Castro, Marcel Pinheiro
Art Direction:Roger Alves, Edvando Alves
Copywriter:Fátima Babini, Tielo Rios, Rômulo Carneiro, Marcel Pinheiro
Account Manager:Yohanna Maia
Production:Ingrid Moura
Producer:Black Jack Filmes, TV Leão
PostProducer:Fabrício Alves
Sound:Mamute Ideia Sonora
Print
Jeep
Why spend tons of money in hotels when nature can host you for free? “Hotels are overrated”
Advertising Agency:Mood, Peru
Creative Director:Alejandro “Lato” La Torre
Copywriter:Bruno Cayo
Art Director:Francisco Tolentino
We all know refurbished smartphones and other hardware are cheaper options than buying the newest gadgets off the shelf, but many also assume those savings must come at a cost of quality. In fact, 52% of French consumers are skeptical of the reliability and quality of refurbished equipment, according to Paris-based Back Market, a large…