Last summer, as producers were struggling to cast Batwoman–the latest DC Comics character joining The CW’s Arrow-verse of superhero series–“we always joked, ‘We need a Ruby Rose,'” recalls Caroline Dries, Batwoman’s showrunner and writer. “And it was like, ‘That would be great, but that’s not going to happen. She’s a movie star.'” That may be…
In recent years, a burst of creativity from the industry has come from an unlikely source: organ donation nonprofits. From Japan to Peru, agencies from around the world are dreaming up imaginative, award-winning campaigns that all share a common goal: convince more people to become organ donors. Much of the work has cut through the…
Amazon is a major force in online shopping, and while some brands may feel averse, advertising on Amazon is an increasingly solid investment for retail brands, according to new research from Toluna. Approximately 51% of consumers start their online shopping by searching Amazon, followed by Google (21.8%) and brands’ websites (17.2%). However, that doesn’t mean…
Read the news, and it’s easy to feel like the cultural divide not just in this country but around the world is deepening beyond repair–as if every step that’s made toward progress is followed by a push toward the old retrograde ways. But there are those among us who see reason for hope. They’re not…
(TrendHunter.com) This list of June 2019 retail innovations highlights some of the most unique concepts seen in-stores and online this month, offering a glimpse at what to expect for the summer shopping scene.
The…
The errors appeared to affect services that rely on Google’s technology. Google said the problems were not caused by a cyberattack.
A Sunday town hall with Senator Kirsten Gillibrand was another sign of Fox News’s ability to influence the Democratic primary, despite a ban by party leaders.
(TrendHunter.com) The June 2019 eco trends highlight a range of sustainable initiatives that aim to decrease waste and emissions, generate more awareness for climate change, and much more.
One example that’s…
Stewart Butterfield, Slack’s chief executive, has been outspoken. Maybe too outspoken for a business software company that is about to go public.
The corporate home of Wonder Woman, Harry Potter and “Friends” weighs how its streaming service can compete on price with Disney, Netflix and Amazon.
“Rocketman,” the Elton John bio-musical, came in third place behind “King of the Monsters” and Disney’s “Aladdin.”
The Women’s World Cup starts this week as the host country, France, opens the tournament against South Korea in Paris. Nike is not an official sponsor (that honor goes to Adidas), yet the brand has made its usual splash leading up to the tournament with a breathtaking and inspiring ad featuring some of the sport’s…
(TrendHunter.com) The June 2019 business trends are largely indicative of what new initiatives brands are taking to stay ahead of the game. A big focus this month is the contemporary retail space, more precisely the…
As part of the company’s “Visible in the Wild” month-long activation taking place in Denver, a 12’ tall, wifi-capable emoticon serves as the counterpoint of the activation allowing for a unique and fun photo-op. Additionally, four emoticon benches provide a canvas for local artists to come together in a creative environment during a live painting exhibition.
The activation is designed to communicate Visible’s commitment to transparency, which is unheard of within the stagnant telecom industry plagued with hidden fees, privacy / security concerns, and misrepresented usage limit + data speed.
Throughout the activation’s run, local artists will be on hand to create one-of-a-kind pieces, some of which will be available for visitors to take home, including unique emoticon viewing benches.
(TrendHunter.com) The June 2019 tech trends cover a range of innovative launches that are driven by some of the latest developments in the industry.
One example comes from Aquatrend, with the brand’s UV…
Drug discovery and development is flawed. Making just one new medication costs an average of $2.6 billion and takes between 12 and 14 years. The process is slow and incredibly expensive. BERG uses artificial intelligence to accelerate drug discovery and development. Technology is essential to their business, so we made it integral to their branding too. We created an intelligent graphic engine with bespoke algorithms to reflect Berg’s AI system. The code generates an original, branded design from any word, phrase and even emoji. No two outcomes will ever be the same. Just like no two people are the same. We’ve given BERG a unique way to communicate: an inexhaustible brand language that can be applied to any product, department or person.
Three stories about how a glass of fresh milk, which in the list of simple life joy can be put together in a row with the smell of freshly squeezed herbs, the noise of the sea and a children’s smile, at least for a few moments, but makes us kinder. Better both to himself and to others.
We cleaned and gleamed up Signal’s toothbrushing companion with an AR overhaul. Elevating the existing Little Brush Big Brush webseries, the Facebook Messenger experience expands the story with an encouraging chatbot offering 5 fun-filled animal masks that teach kids how to care for their teeth. The experience keeps kids brushing for 21 days through daily reminders, AR interactions and reward stickers — helping them form a positive habit in a playful way. As one of the first Messenger extensions to use augmented reality for learning, the experience shows there’s so much more to AR than puking rainbows.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
