Two years of planning went into today’s introduction of a refreshed brand for LinkedIn, highlighted by changes to its logo, typography, colors and shapes. However, members of the professional network won’t notice the new look quite yet, as LinkedIn is using its new branding site to debut the changes, which were also implemented on the…
LinkedIn recently introduced the ability for users to send videos through private messages. Our guide will show you how this works. Note: These screenshots were captured in the LinkedIn application on iOS. Step 1: Tap the Messages icon in the top-right corner of the screen to go to your message inbox. Step 2: Tap the…
New York agency Johannes Leonardo brought on a Wieden+Kennedy veteran of over a decade to lead creative on the Volkswagen account. The agency hired Jimm Lasser as executive creative director tasked with directing the creative team for the account, effective at the start of July. He will report to Johannes Leonardo co-founders Jan Jacobs and…
Uma reportagem da Associated Press afirma que um espião utilizou Inteligência Artificial para criar um perfil no Linkedin que se conectou com diversos profissionais especialistas em política em Washington. Segundo o relatório, o perfil falso de uma mulher usava o nome Katie Jones, e consegui se conectar com vários especialistas em política, incluindo figuras do …
O post Usando Inteligência Artificial no perfil, espião se conectou com especialistas em política dos EUA via Linkedin apareceu primeiro em B9.
O Burger King patrocinou a Parada do Orgulho LGBT+ de São Paulo em 2018 pela primeira vez, e neste ano volta como patrocinador master do evento, trazendo, além de ativações para celebrar a diversidade, a primeira cantora internacional a participar da Parada, Mel C, integrante das Spice Girls. A marca, que incentiva as pessoas a …
O post Pelo segundo ano, Burger King é patrocinador master da Parada do Orgulho LGBT+ e traz atração internacional apareceu primeiro em B9.
O investimento da Netflix em “Stranger Things” nos últimos tempos não tem passado despercebido. Prestes a lançar a terceira temporada do seriado no começo de julho, o serviço de streaming está investindo em todo tipo de parceria para espalhar a marca, incluindo lançar produtos LEGO baseados na história, relançar a New Coke com a Coca-Cola …
O post Netflix está produzindo dois jogos baseados em “Stranger Things” apareceu primeiro em B9.
More awareness was to be generated for Penguin Audiobooks and the fact that each title in the catalog is an immersive experience, thanks to superior curation of the titles and the production values. To visually depict the “immersion”, we used a visual device that tracks the progress of any listening experience – audio progress bars. Except our audio bars are formed by the main characters of their respective titles – Sherlock Holmes, Peter Pan, and Mowgli – personally leading us through their respective stories. Deployed at points of sale, the campaign raised awareness about Penguin Audiobooks india.
Ahead of this summer’s anticipated match-up between the Boston Red Sox and the New York Yankees in the the Mitel & MLB Present London Series 19, event promoter, CSM have collaborated with fellow Chime agency, VCCP on a series of social films featuring comedian Jimmy Carr.
Not exactly the honey we are used to.
Photography, video, installation, and now painting in her new solo show, “Darkening,” in Chelsea. Is there anything this artist can’t do?
Ficou sabendo do SingularityU Brazil Summit, tá a fim de ficar por dentro do que rolou, mas a semana foi punk e sem tempo? Então cola aqui que estamos trazendo a facilitação gráfica de alguns dos keynote speakers do evento. Com apenas alguns minutinhos, você já consegue dar aquela geral nos temas e buzzwords do …
O post 7 palestras importantes do Singularity Summit 2019 apareceu primeiro em B9.
Nesse episódio do Cinemático, Carlos Merigo, Robson Bravo, Pedro Strazza e Bia Fiorotto conversam sobre “X-Men: Fe?nix Negra”, dirigido por Simon Kinberg, e “Fora de Se?rie”, primeiro filme dirigido por Olivia Wilde. A seção de spoilers de “Fe?nix Negra” começa em 30:00O papo sobre “Fora de Se?rie” começa em 41:00, com seção de spoilers em …
O post Cinemático – X-Men: Fênix Negra; Fora de Série apareceu primeiro em B9.
(TrendHunter.com) The innovation-driven context of today calls for an adaptable lifestyle. As tradition societal constructions are being disrupted in the Fourth Industrial Revolution, brands like Forward With Design…
(TrendHunter.com) The Emory Porsche 356 RSR is a vehicle that is sure to delight design and automotive enthusiasts alike with a build that’s truly one-of-a-kind. Built by Emory Motorsports in California, the…
Big pop culture tentpoles don’t come around too often, so when a brand sees one worth clinging to, it grabs on with both hands. You can certainly expect that from the return of Stranger Things, the retro sci-fi phenomenon that’s coming back to Netflix soon for its third season. On Wednesday, Nike announced a Stranger…
Snapchat has one key message for Cannes attendees: Brands and marketers need to learn how they can work with Gen Z, instead of creating content for them. That’s according to two different partnered studies Snapchat worked on, one with JWT Intelligence at Wunderman Thompson and the other with GlobalWebIndex. Both highlight the growing digital power…
As Outdoor Voices expands its retail footprint, the digitally native brand is modernizing its omnichannel experience for its store associates–and customers. The company has partnered with NewStore, an omnichannel platform that has worked with brands like Untuckit and Decathlon, to bring a series of changes to its retail environment, such as RFID labels, a new…
The 27 Lions that will be presented in Cannes next week represent the ever-increasing breadth and depth of the brand marketing ecosystem. This year, festival organizers added new sections, including Culture & Context, which appears across ten Lions and spotlights local campaigns, cultural insights, challenger brands and breakthroughs on a budget. Awards will be presented…
The Coalition for Gun Control has launched a new project to show how gun violence touches every corner of Toronto, the fourth largest city in North America. And one that has seen a major rise in gun violence over the past year.
The project, titled Dodge the Bullet, uses geo-location technology to show how many meters away residents of the city of Toronto were from an actual shooting. The project taps into the Toronto Police Services’ API of shootings and homicide data to create an interactive map that shows every user how close they are, or have been, to a shooting. The campaign’s goal is to turn that data into a digital experience that creates a personal connection between every Torontonian and the rise in gun violence in their city.
By visiting dodgethebullet.ca, the experience explains to users that even though they “Dodged a Bullet,” they shouldn’t “Dodge the Issue” of gun control in Canada. From there, the web app directs them to sign the Coalition’s most recent petition on the House of Commons website.
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