Red Cross: Someone Else Doesn't Exist

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Red Cross

Czech Red Cross celebrates 100 years since its founding in 1919.

Cinema, TV and online campaign promotes its most important mission – to help others.

People are often too lazy, too oblivious, too uncertain or too frightened to help, when it’s really needed. We can’t rely on someone else to help instead of us. Because Someone else doesn’t exist. It‘s us who have to take the responsibility. Thank you for not waiting for someone else.

Someone else doesn’t exist
Help others is up to you

Advertising Agency:Comtech Can, Prague, Czech Republic
Creative Director:Petr Vlasak
Art Directors:Manuel Prada, Roman Cihalik
Copywriter:Marketa Uchytilová
Photographer:Pol Úbeda
Strategic Planner:Petr Laštovka
Account Manager:Jana Pe?ivová
Web Developer:Marek Caban

Stihl: Go Out


Film
Stihl

Finally March. I can not wait to get out. Outside the four walls of the house. Be in nature, forest or garden again.

Coming soon. Do you feel a spring in the air? Everything is awakening from long winter sleep to life. Garden, forest, nature and the brand new STIHL mower.

Advertising Agency:Aetna, Brno, Czech Republic
Creative Director:Michal Pavlik
Art Director:Michal Hluchy
Copywriter:Michal Rozek, Ondrej Holomek
Photographer:Vladimir Kiva Novotny
Additional Credits:Jan Minol, Samadhi Production

Reebok: Storm the Court


Film
Reebok

Advertising Agency:Venables Bell & Partners, USA

TPF: Open At Night


Media
TPF

Fribourg public transports now offers night buses. That’s great news for night lovers who usually end their night in the last opened Kebab or Pizza place. So we used the typical LED or neon signs that any night lover would immediately recognize.

To let them know that, from now on, they can also count on the bus to end their night perfectly.

New buses, from 2am

Advertising Agency:franz&René, Bern, Switzerland
Creative Director:Yoann Cosson
Art Director:Yoann Cosson, Gaëlle Valentini
Copywriter:Yoann Cosson
Photographer:Sébastien Staub, Claudio Zenger

72andSunny: #JustBoobs

Media, Outdoor

Advertising Agency:72andSunny, Amsterdam, Netherlands
Deputy Executive Creative Director:Laura Visco
Senior Copywriter:Mareka Stake
Senior Art Producer:Nili Zadok
Junior Producer:Veronique Beumer
Junior Designer:Laura Colored
Senior Designer:Wendy Richardson-Dupart
Production Company:Ernesto Bos

Amnesty International: The Tortured Signature

Amnesty International Digital Ad - The Tortured Signature

To make people sign up for Amnesty Lifeline, a global network of individuals standing up for human rights by signing online petitions, we decided to show them somebody else’s signature before and after torture.

Video of Amnesty International – The Tortured Signature

Luchadoras

Video of LUCHADORAS

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A snafu over Elizabeth Warren's Facebook ads. Plus, Sprint trashes AT&T: Tuesday Wake-Up Call


Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for “Ad Age” under “Skills” in the Alexa app.

What people are talking about today

Presidential candidate Sen. Elizabeth Warren says Google, Amazon and Facebook have gotten too powerful, and she wants to break up Big Tech. So when the Democrat ran ads on Facebook to explain her plan, what happened? Facebook reportedly removed a few of the ads (oops), then reinstated them when Politico noticed what happened. Politico spoke to a Facebook spokesperson who said:

Continue reading at AdAge.com

A snafu over Elizabeth Warren's Facebook ads. Plus, Sprint trashes AT&T: Tuesday Wake-Up Call


Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for “Ad Age” under “Skills” in the Alexa app.

What people are talking about today

Presidential candidate Sen. Elizabeth Warren says Google, Amazon and Facebook have gotten too powerful, and she wants to break up Big Tech. So when the Democrat ran ads on Facebook to explain her plan, what happened? Facebook reportedly removed a few of the ads (oops), then reinstated them when Politico noticed what happened. Politico spoke to a Facebook spokesperson who said:

Continue reading at AdAge.com