Delivery company DoorDash is partnering with self-driving car company Cruise to test food and grocery delivery early this year via an autonomous vehicle in San Francisco. A rep said the company will start with one vehicle and add “several more” over the next six months. The vehicle will deliver to customers who have opted in…
A Apple deve fechar seu último trimestre de 2018 como o mais fraco no balanço geral do ano. Em carta aos investidores, a empresa revisou para baixo a receita do trimestre, estimado em uma receita de US$ 84 bilhões. A estimativa anterior chegava aos US$ 93 bilhões. Segundo o presidente-executivo da Apple, Tim Cook, o …
O post Depois de “Natal fraco”, Apple diminui expectativa de receita no trimestre apareceu primeiro em B9.
The National Football League has inked a sponsorship deal with Caesars Entertainment, but the new pact stops well short of anything resembling sports gambling.
The deal gives Caesars the right to use NFL trademarks in the U.S. and U.K. to “promote Caesars casino properties and activate at key NFL events including the Super Bowl and NFL Draft,” according to a joint announcement by Caesars and the NFL.
The deal comes less than a month after the league announced it would host its 2020 NFL Draft in Las Vegas, marking the first time the nation’s gambling capital has hosted the event. Caesars will host elements of the draft, according to Thursday’s announcement.
Passengers who flew Azul Airlines in December were invited to write Christmas cards and decorate Christmas trees when arriving at Viracopos International Airport. Then, the cards were attached to presents and sent to charity institutions. After that, we made a Christmas dinner that was served by some flight attendants. Following the concept of Coca-Cola TV spot “Christmas Rules”, we made an web video that highlights the affirmative values behind every rule, such as “Don’t let your traditions fade away”, “Each present deserves a card”, “There is always room for one more” and “Anything Is Possible at Christmas”. With the slogan “rules have a special taste when we’re together”, we did an activation that turns into a video with more than 2 million views in one week.
competitive:
Creative Circle:
Position: Associate Creative DirectorLocation: Other AreasStatus: Full TimeEstimated Duration: Full TimeStarts: October 29thRate: COMPETITIVE RATEJob
Zelienople, Pennsylvania
If you’ve ever wondered how the words you’re reading right now (and the video you’re about to watch) get from here in New York to, say, Sydney, S?o Paulo, Seville or Singapore, then this is the video for you. There are tens of thousands of miles of sophisticated undersea cables to thank for the content…
Category: Beyond Madison Avenue
Summary: Chipotle announced plans for a new menu of “Lifestyle Bowls” that will include meals for paleo, ketogenic, and Whole30 diets.
Embracing the idea of love, unity, and inclusivity, this editorial depicts an eclectic group united by a kiss. Inspired by reportage photography, a loose narrative communicates the power of love through emotionally resonant and saturated imagery. As not all kisses are alike, the images too depict a wide range of emotions. There is, after all, a large distance between ‘il bacetto’ (a little kiss used as a gesture of friendship and intimacy) and ‘il bacio’ (a romantic kiss), and the photographed scenarios created by Mert and Marcus reflect as much. Although the kiss is not uniquely Italian, what the action itself embodies is perhaps more relevant now than ever both for Italy as a culture and the world at large, as the Italian Parliament sanctioned a new law legalizing same-sex civil unions in late 2016.
The cover directly addresses this cultural shift, featuring a gatefold cover layout of three distinct scenarios that convey an all-encompassing expression of equality and love.
It’s commonplace for the media sector to use the opening week of January to presage how the chessboard will look in a year’s time. If 2018 was anything to go by, telecoms players could have significantly more skin in the ad-tech game come December. In addition to the huge industry M&A moves of 2018, such…
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Detran/RN
Haste passes, Consequences remain.
Change the traffic by changing you.
Brazil is one of the recordist countries in motorcycle accidents in the world. Therefore, the importance of producing creative, impactful and efficient advertising campaigns have the goal of raising awareness, to educate bikers about traffic growing. After all, a thousandth of a second can have consequences for the rest of your life.
Advertising Agency:Executiva Propaganda, Natal, Brazil
Creative Director:George Wilde
Copywriter:George Wilde
Art Director:Cortez Pereira
Photographer:Humberto Lopes
Retouch:Camaleão Studio
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. Friendly reminder: The final deadline for Ad Age’s Agency A-List Awards is today at 5pm EST. There’s more breathing room to apply for the Creativity Awards, which have a Jan. 8 deadline. Read more here.
What people are talking about today
Though it’s a slow week for news, there are a lot of headlines about Netflix — probably because binge-watching has become a holiday tradition, up there with mistletoe and mall Santas. Netflix’s Sandra Bullock thriller “Bird Box” is a hit, and Netflix is warning people to be careful if they join in a weird meme that has emerged out of it. In the movie, people wear blindfolds to avoid seeing an ominous presence that’s driving everyone to commit suicide. The meme involves blindfolding yourself and filming it; one video showed a blindfolded toddler careening into a wall. Netflix tweeted, “Can’t believe I have to say this, but: PLEASE DO NOT HURT YOURSELVES WITH THIS BIRD BOX CHALLENGE.” But isn’t there some tricky reverse psychology going on here? By tweeting about the meme, Netflix is basically fanning the flames to make it spread.
A.I. that responds to your voice. Next-generation wireless networks. If this year’s biggest consumer technology trends have a familiar ring, there’s a reason for that.
We asked industry executives to predict the trends that will affect ours work, and our lives, in 2019.
Jean-Paul Burge, chairman and CEO, BBDO Asia
“More clients in more places will ask for better work. Our work, and worth to our clients, is not solely dependent on either technology or great ideas; it’s dependent on us delivering the two combined. Now that for many the machine is in place, we’ll see clients demand great creative ideas like they have never demanded them before.”
We asked industry executives to predict the trends that will affect ours work, and our lives, in 2019.
Jean-Paul Burge, chairman and CEO, BBDO Asia
“More clients in more places will ask for better work. Our work, and worth to our clients, is not solely dependent on either technology or great ideas; it’s dependent on us delivering the two combined. Now that for many the machine is in place, we’ll see clients demand great creative ideas like they have never demanded them before.”
As a final farewell to 2018, the editors of Ad Age’s Creativity are highlighting the year’s best brand ideas across a range of categories.
Google “elevated” the art of the selfie with this tool added to its Arts & Culture app that matched your face with countenances captured throughout history in classic and modern art. When it debuted in January, the app went straight to the top of Apple’s download charts. Our social feeds became flooded with friends’ painterly doppelgangers and we couldn’t stop playing with it ourselves. We tried it again recently and it’s still plenty of fun– and it seems even more mugs have been added to the mix.
A video campaign celebrating the online activation of Adidas by Stella McCartney through Stylebop. To coincide with the ethos of the brand collaboration, the video acts as a vehicle for the message and the overarching themes of the brands. Weaving the narrative(s) of three female creatives (Janae Roubleau, Dana Williams, Sophia Chang), the video draws an indirect parallel between a group of innovative women who are inspiring and paving the way for future generations through art and representation, and Adidas by Stella McCartney, who are pushing the boundaries of manufacturing creating sustainable clothing that will leave the planet “better than they found it”.
(TrendHunter.com) Spectacular artisanal detailing and incredibly innovative fabric technologies are only two of the qualities that make Templa’s latest outerwear line absolutely cutting-edge and fashion-forward….
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