Nike reports stellar earnings on heels of Kaepernick campaign


In its first earnings report reflecting business conditions since its controversial “Just Do It” campaign featuring Colin Kaepernick, Nike reported an increase in quarterly sales.

On Thursday, the Beaverton, Oregon-based sportswear giant reported earnings for the period ending Nov. 30; the brand first introduced the Kaaepernick commercial, which celebrates the 30th anniversary of its “Just Do It” campaign, in early September.

In the second quarter, Nike “reignited brand heat in North America through the “Just Do It” brand campaign,” said Andy Campion, exec VP and chief financial officer, on an earnings conference call with analysts.

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Em meio a processo de recuperação judicial, Grupo Abril é vendido por 100 mil reais

A maior e uma das mais tradicionais editoras de revistas do país trocou de dono. Nesta sexta-feira, o Grupo Abril deixou de ser possuído pela família Civita e passou ao controle de Fábio Carvalho, empresário que é especialista em aquisição de empresas quebradas e em processo de reestruturação. O montante aceito pelos antigos donos é …

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Segundo o IBGE, há mais pessoas vendo filmes na internet do que utilizando TV a cabo

Os últimos dez anos representaram uma verdadeira revolução na forma de consumir entretenimento. A chegada de serviços de internet mais eficientes e a popularização de ferramentas de download e streaming de filmes e séries, por exemplo, alavancaram o consumo de internet por parte dos jovens. É natural, portanto, que aos poucos a TV a cabo …

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Relatório mostra que Rússia usou mais o Instagram que o Facebook para manipular eleições americanas de 2016

O Instagram pode ter desempenhado um papel muito maior nas eleições americanas de 2016 do que o Facebook, até agora tido como o grande violão da história Segundo um relatório encomendado pelo Comitê de Inteligência do Senado, a manipulação russa dos eleitores americanos através da Russian Internet Research Agency (IRA), “fábrica” de trolls que buscou …

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Unilever: The Shower


Film
Unilever

Advertising Agency:Ogilvy, Mumbai, India

Berlitz: Be part of the conversation

Print
Berlitz

Be part of the conversation, not the background.

When you don’t speak English, taking part in conversations can be hard and even more so in business contexts. Berlitz Canada wanted to bank on these embarrassing situations to promote it’s efficient method to learn english. In three visuals, we can see three objectified people, blending in the background in different office settings like a presentation or a happy hour.

Advertising Agency:Rethink, Montréal, Canada
National Creative Directors:Chris Staples, Ian Grais
Creative Director:Nicolas Quintal
Art Directors:Mathieu Lacombe, Maxime Sauté
Copywriters:Xavier Blais, Andrew Chhour, Vanessa Harbec
Photographer:Simon Duhamel, Consulat
Retouching:Pénélope Cyr-Robitaille

Entel: Unlimited Apologies Peru

Online
Entel

Advertising Agency:McCann, Lima, Peru
Production Company:La Pepa
Chief Creative Officers:Mauricio Fernandez, Christian Caldwell
Creative Directors:Fabrizio Tapia, Ken Tokashiki, Giovanni Macco, Javier Delgado
Copywriter:Javier Delgado
Art Director:Fernando Valladares
Creative Team:Carlos Banda
Account Director:Viviana Exebio
Account Manager:Raquel López
Producer:Sebastian Salinas
Production Manager:Alonso Palomino

Pildyk: Dragon

Print
Pildyk

When you run out of data, you don’t browse. And when you don’t browse, you get bored.

BORED? Get unlimited mobile data.

Advertising Agency:Adell Taivas Ogilvy, Vilnius, Lithuania
Creative Directors:Tomas Karpavicius, Dominykas Zilenas
Art Director:Egle Tunikaityte
Copywriter:Jonas Venckunas
Illustrator:Povilas Gavorka
Account Manager:Darius Ledauskas
Account Director:Gint? Ramanauskait?
Designer:Laurynas Nalivaika

The Warmest Poster of Berlin


Outdoor

Berlin agency glow donates a poster in a prominent space in Berlin wrapped in rescue blankets with 400 rescue blankets to take away for the up to 10.000 homeless in Berlin. The poster was handed over to the German Red Cross and their “Wärmebus“ (warming bus), that helps and picks up homeless every night.

Advertising Agency:glow, Berlin, Germany
Creative Director:Johannes Krempl
Art Directors:Franziska Knöpfel, Benni Rein, Tom Wegner
Copywriters:Anthony Cliff, Danny Süßengut
Illustrators:Sophia von Dallwitz, Leonie Schmidt
Photographer:Benni Rein
Video:Yassmine Ayed
Project Manager:Philipp Kind

McDonald's: Faster Food

Print
McDonald’s

McDonald’s menu items are universal icons, and instantly recognizable by their colors alone. To illustrate just how fast McDelivery is we stretched the Big Mac, fries and Egg McMuffin into speed rays, zigzagging their way across the layout.

Advertising Agency:DDB, Dubai, United Arab Emirates
Executive Creative Director:Firas Medrows
Creative Director:Zahir Mirza
Art Directors:Ahmed Otaibi, Kapil Mayekar
Copywriter:Victor Haffling

Jeep: Bridge

Jeep Print Ad - Bridge

Berlitz: Happy Hour

Berlitz Print Ad - Happy Hour

When you don’t speak English, taking part in conversations can be hard and even more so in business contexts. Berlitz Canada wanted to bank on these embarrassing situations to promote it’s efficient method to learn english. In three visuals, we can see three objectified people, blending in the background in different office settings like a presentation or a happy hour.

Berlitz: Presentation

Berlitz Print Ad - Presentation

When you don’t speak English, taking part in conversations can be hard and even more so in business contexts. Berlitz Canada wanted to bank on these embarrassing situations to promote it’s efficient method to learn english. In three visuals, we can see three objectified people, blending in the background in different office settings like a presentation or a happy hour.

Berlitz: Filings

Berlitz Print Ad - Filings

When you don’t speak English, taking part in conversations can be hard and even more so in business contexts. Berlitz Canada wanted to bank on these embarrassing situations to promote it’s efficient method to learn english. In three visuals, we can see three objectified people, blending in the background in different office settings like a presentation or a happy hour.

RLM Public Relations: Senior Account Executive

Salary $60K – 70K but raise at 90-day mark. Lots and lots of benefits.:

RLM Public Relations:
A well-established NYC-based global, boutique PR agency is seeking a Sr. A/E for their New Categories & Emerging Industries division. This would in…
10017, New York City

Facebook to stop accepting campaign ads in Washington State


Facebook Inc. will stop accepting campaign ads in Washington state after agreeing to pay more than $200,000 to settle a lawsuit alleging the company, along with Google Inc., violated state campaign finance laws by failing to maintain records of election ads on its platform.

Facebook’s decision is also in response to one of the country’s most assertive campaign finance disclosure regulations for digital advertising, which will be enforced by Washington’s Public Disclosure Commission starting Jan. 1. “As we continue to address the Public Disclosure Commission’s new requirements going into effect in the New Year, we’re pausing state and local electoral ads in Washington state by the end of December,” Beth Gautier, a spokeswoman for Facebook said in a written statement.

The lawsuit and settlements were among the first stemming from campaign finance allegations against either company. California, New York and Maryland also have newly created digital transparency requirements to regulate state campaigns, mirroring federal law. “

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Bill-E's: Pigtails Campaign, 1

Bill-E's Print Ad - Pigtails Campaign, 1

Bill-E's: Pigtails Campaign, 2

Bill-E's Print Ad - Pigtails Campaign, 2

Bill-E's: Pigtails Campaign, 3

Bill-E's Print Ad - Pigtails Campaign, 3

Bill-E's: Pigtails Campaign, 4

Bill-E's Print Ad - Pigtails Campaign, 4